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Blog

17

Jun

Aurora Tancock Financial Services

Aurora Tancock, President of Aurora Tancock Financial Services Inc., is an elegant lady, so it was important that the new identity we created for her would convey a sense of business solidarity combined with flair.

The revitalized identity for the company was coincidental with moving into new offices in a renovated building in downtown St. Catharines. Since the building is on a main intersection it was important to create dramatic signage that would be visible to cars whizzing by on Geneva Street.

We also applied the new identity to internal signage, a door plate, and a bold new stationery program.

01

May

Niagara Christian Community of Schools

Niagara Christian Community of Schools is an independent school in Fort Erie, Ontario. To face the future, NCC plans campus renovations, and extensive internet upgrades. Geddie Advertising has been engaged to prepare marketing materials to present the case statement to potential donors.

Our work began with a photo shoot that we undertook with Doug Hall Photography to showcase the school. Initially we helped the school prepare a Case Statement as the cornerstone of a capital campaign.

We’ve also worked with the school to prepare new recruitment materials. With an international applicant pool, it’s important that their materials appeal to students in other cultures, and that the images in the recruitment publications convey the campus quality and character.