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New Identity

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Their name was a mouthfull:

The Brock Niagara Centre for Health and Well-Being

And it was not only cumbersome but did little to explain their role. The Centre was home to three programs – Senior Fitness, Heart Strong (for those who had a heart incident), and Power Cord (for those with spinal cord issues).

Geddie Advertising developed the new Bfit logo that obviously stresses fitness but represents and defines, Fitness, Inclusion and Training.

As an added component of our logo development we had to stay with the Brock University revised graphic standards of color and typography.

A lovely project for us with a successful outcome. Our recommendations also extended to swag items and renewed stationery.



New Identity

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Happy to have the opportunity of working with the Ontario Farm Fresh Marketing Association, a group of farmers who open their gates to the public.

As they simplified their name to Farm Fresh Ontario, we simplified their image with a new logo. By taking two Fs, one facing right and one left, we were able to morph the letters into leaves, signifying the fresh produce on the farm.

A good logo should work in both positive and reverse, and we also added a palette of possible colours to show the logo in various seasons.

Acceptance of the new logo has been overwhelming and we used it as a cornerstone to building them a new website,

Geddie Photography also got involved in capturing new images to the new site and collateral brochures promoting Farm Fresh Ontario.



Video Clips

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Commercial Digital Print ordered a new, large-format colour printer. The largest, newest and most-featured press of its kind in Niagara. This called for some fanfare, so we produced a brief video to post to social media and their website. 

The one minute video tells the story far better than any press-release or social media post. 

Quickly shot, quickly edited and produced, and promptly published. We can help you with your video post.



Christmas Gift Prints

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A photo of his/her favorite golf hole on their favorite course can be a wonderful gift.

Photo prints have improved hugely in recent years. Today we can print on canvas, Lexan, metal, and of course, paper. The results are surprising, contemporary and exciting.

If you’re in the Niagara area we have wonderful photos of Lookout Point Country Club, St Catharines Golf & Country Club, and Mississaugua Golf & Country Club.

Contact us to discuss the possibilities of a photo print for gift giving.



Location Photography

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We recently completed a new website for our client, Commercial Digital Print. They specialize in very large format printing – for signs, wrapping a truck, or papering a store front.

For one of their clients, CAA, Commercial completed all the store-front and interior graphics for their new location in Welland.

We’re happy to help you capture outstanding photos of your business. You can always check out our separate website for GeddiePhoto for a complete portfolio and a look at our range of services.



Staff Portraits

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We do plenty of portraits – for annual reports, website, corporate brochures and any other reason.

We have a separate website, that outlines all of our services and provides a portfolio of our work.

We have a portable studio that can come to your workplace to make it easier to capture photos of all your staff or executives.



Happy New Year 2015

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From all of the team at Geddie Advertising, to all our clients, suppliers and friends, we say thank you for the opportunities we had in 2014 and may 2015 continue to be fun, profitable and productive.



Arthur Stephen Joins Geddie

After a lifetime career of camaraderie and friendly rivalry, Doug Geddie and Arthur Stephen are working together.

Their friendship began as student recruitment officers – Geddie for Brock University and Stephen for Wilfrid Laurier. In later years, Geddie Advertising had the opportunity of working on many design and marketing projects for Wilfrid Laurier. And now, having recently retired as Vice-President Advancement for Laurier, Arthur Stephen has come to head up the Consulting Division of Geddie Advertising.

Arthur is recognized as a Canadian authority on university rankings. He has also done extensive consulting in Canada, Europe and Australia.

As a team member at Geddie Advertising, Arthur will add his extensive university management experience to assist clients with advice in recruitment, public relations, community relations, alumni affairs, fund-raising and institutional image building.

Geddie Advertising has worked with many Canadian colleges, universities and independent schools. The agency has expertise in identity and has worked with several institutions in reviewing and revitalizing their graphic identity as part of an overhaul leading to more vigorous promotion and marketing activity.

Arthur is available to meet with Executive Heads to discuss their advancement activities.